Gen Z market

See below for the latest news, analysis, and commentary on the Gen Z market.

Gen Zs can help turn inflation into opportunity: KPMG

Promotional strategies must be reset to attract 600 million Gen Zs through digital and human consumer experiences.

Gen Zs can help turn inflation into opportunity: KPMG

Promotional strategies must be reset to attract 600 million Gen Zs through digital and human consumer experiences.

HR Briefing: Are the Gen Zs alright?

A study has found Gen Zs are struggling in the workplace.

Three out of five millennials feel anxious or stressed all the time: study

Singapore millennials were found to be more stressed than the global average.